Using persuasive communications to protect the environment
نویسندگان
چکیده
منابع مشابه
Using Social Psychological Science to Protect the Environment
Many local and global environmental challenges are tragedies-of-the-commons dilemmas in which private and collective interests are frequently at odds. Recent developments in social psychological theory and research suggest that in such commons dilemmas people are not just motivated by narrow (economic) self-interest but that they also consider the broader implications of their decisions for oth...
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In studying the effects of distraction on attitude change, Festinger and Maccoby hypothesized that individuals would change their attitudes more if distracted during the presentation of a persuasive communication, since the active process of counterargument was inhibited. McGuire noted that a learning-theory approach would predict opposite results since distraction should inhibit reception of t...
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In a world of 9.5 billion people, global demand for food, fiber, and biofuels has to be met with minimal possible increases in land, water, fossil fuels, and the minerals used to produce fertilizers (1–4). The problem is debated at three levels: first, that agriculture will not be able to produce enough because it will come up against both biophysical and environmental limits that restrict yiel...
متن کاملCrafting Normative Messages to Protect the Environment
It is widely recognized that communications that activate social norms can be effective in producing societally beneficial conduct. Not so well recognized are the circumstances under which normative information can backfire to produce the opposite of what a communicator intends. There is an understandable, but misguided, tendency to try to mobilize action against a problem by depicting it as re...
متن کاملAverting the Tragedy of the Commons Using Social Psychological Science to Protect the Environment
Many local and global environmental challenges are tragedies-of-the-commons dilemmas in which private and collective interests are frequently at odds. Recent developments in social psychological theory and research suggest that in such commons dilemmas people are not just motivated by narrow (economic) self-interest but that they also consider the broader implications of their decisions for oth...
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ژورنال
عنوان ژورنال: The Proceedings of the Annual Convention of the Japanese Psychological Association
سال: 2007
ISSN: 2433-7609
DOI: 10.4992/pacjpa.71.0_sl04